top of page

OUR STORY

Hey! So Glad You're Here. 

Derik Hines is a creative entrepreneur who is deeply passionate about the media industry. With a talent for filming and editing, he founded Stories to Savor (STS) in 2017 after being inspired by his work with Oprah Winfrey. STS is a one-stop-shop for small businesses looking to elevate their digital presence through high-quality video content, social media marketing, and web design. Derik and his team bring a unique perspective to every project, crafting custom content that tells each client's story in a visually stunning and engaging way. With his exceptional skills and dedication to his craft, Derik Hines is making waves in the media industry and helping small businesses thrive.

The Media Rescue Unit

At STS, we understand the importance of video content for small and local businesses. That's why we're here as your "media rescue unit" - providing assistance for companies looking to grow. We believe that you deserve to raise awareness for your product or establishment and your customers deserve a way to stay connected with your current and future endeavors.

 

In addition to video content creation, we also offer Social Media Marketing services for your business. Social Media is an essential element for business growth as it provides online exposure to a larger audience. By leveraging social media, you can scale your business and reach more people who relate to what your company is all about. Let us help you put your business in front of the right audience and take it to the next level.

Who Are We

OVERVIEW & GOALS

Dr. Kim Dulaney has written a book titled "This & That: An Open Letter to R. Kelly" and is looking to create an advertising campaign to promote the book. The campaign will consist of one Targeted Video and written AD, a 20-minute plus video about her and the book, short videos created from the long interview, create a logo, website maintenance for current website and create new pages, cleaning up the outer phase of her social media platforms; creating banners. The goal of the campaign is to generate interest in the book and increase sales. The promotional campaign will run one week before the presale week, which starts on May 18th in which all task must be completed.

 

Goals:

​

  1. Increase awareness of the book: The first goal of the campaign is to increase awareness of the book among the target audience. Dr. Dulaney aims to reach a large number of people through STS creating a video and written AD , which will be targeted to those who have an interest in books, social issues, and R. Kelly

  2. Create interest & Engage the audience with a longer video: The second goal of the campaign is to create interest and insight in the book through a 20-minute plus video about Dr. Dulaney and the book. This video will provide a more detailed look at the book's content, the author's background, the inspiration and her personal connection to the topic. This will allow potential readers to get a better understanding of the book and increase the likelihood of them making a purchase.

  3. Generate excitement with short videos: The third goal of the campaign is to create a logo and generate excitement with short videos created from the long interview. These videos will highlight key points from the interview and create interest in the book. They will be shared on social media platforms, and potential readers will be encouraged to share them with their friends and family.

  4. Website maintenance | Adding new pages | Creating a new polish for her social media presence: The fourth goal of the campaign is to create new pages for her website that represent the book as well as clean up old pages. We will also be making sure that her social media look for the platforms she chooses will be polished - giving her a new look.

  5. Increase book sales: The final goal of the campaign is to increase book sales during the pre-sale week. By generating interest in the book, engaging the audience, and creating excitement, Dr. Dulaney hopes to see a significant increase in pre-sales during the week of May 18th.

 

Overall, our video content and web maintenance expertise aims to create interest, excitement, and engagement among potential readers, leading to increased sales of Dr. Kim Dulaney's book "This & That: An Open Letter to R. Kelly."

SCOPE OF SERVICES

Stories to Savor will be providing a comprehensive set of services for Dr. Kim Dulaney's promotional campaign for her book "This & That: An Open Letter to R. Kelly." These services include creating and written and video ADs to reach a wider audience (in which Dr. Dulaney will post on her own), producing a 20-minute plus video about Dr. Dulaney about the book to provide a more detailed look at the book's content and engaging with her audience, author's background and personal connection to the topic. Additionally, Stories to Savor will be creating short videos from the long interview to generate excitement and interest in the book, sharing these videos on social media platforms (if agreed upon) and encouraging potential readers to share them with their friends and family, writing an AD and creating video content for it, polishing up her social media presence on her desired social media platforms, polishing up her pages currently on her website, creating additional pages on her website, and creating a logo. The ultimate goal of these services is to increase book sales during the presale week by creating awareness, engagement and excitement among potential readers.

The Journey | The Process | The Timeframe

336371036_1413550002719417_7202497092120

Week 1:

  • Initial consultation with Dr. Dulaney to discuss the project requirements and goals.

  • Develop a storyboard for the 20-minute plus video to ensure that all necessary elements are included.

  • Develop a shot list for the video, including any necessary equipment or locations.

 

Week 2:

  • Record the video interview with Dr. Dulaney, including b-roll footage to enhance the visual storytelling.

  • Record video clips of Dr. Dulaney's friends as needed.

  • Write Targeted Ad & Create Targeted Video (Ad will be run by Dr. Kim Dulaney

  • Clean up Social Media presence | Create Banners for Social Media Platforms as needed by Dr. Dulaney

 

Week 3:

  • Edit the video interview and footage to create the 20-minute plus video.

  • Develop short videos from the extended video version, highlighting key points of the interview.

  • Clean up Current Web Page & Create Additional Pages

 

Week 4:​

  • Finalize All deliverables from prior weeks.

 

Overall, this process allows for a comprehensive and well-planned promotional campaign for Dr. Kim Dulaney's book, with adequate time to ensure quality production and effective distribution of the marketing materials.

PROJECT BUDGET BREAKDOWN

Consultation: This step involves an initial consultation to discuss Dr. Dulaney's goals and objectives, target audience, and current marketing efforts. The cost for this step is $175 .

​

Digital Marketing Video Content: Create compelling video content that aligns with your brand's messaging and target audience, and distribute it across relevant digital platforms to increase visibility and drive engagement.

​

PACKAGE​​​

  • TARGETED WRITTEN | VIDEO  SOCIAL MEDIA ADS FOR MULTIPLE PLATFORMS

    • WRITING |$350​

    • FILMING & EDITING 30 - 45 SECOND VIDEO $600

​

 CONTENT CREATION & PROMOTIONAL VIDEO PRODUCTION:

  • CREATING A 20+ VIDEO ABOUT THE AUTHOR & HER JOURNEY

    • 6-8 hrs Filming | 2 CAMERAS | $600 

    • Editing 20-minute+ video | $800

    • 2-5 minute shorts | $200 per short

  • CREATING A LOGO​

    • $75​

​​

WEB DESIGN

  • WEB MAINTENANCE FOR CURRENT WEBSITE | CREATING NEW WEBSITE PAGES

    • Cleaning up current web pages on GoDaddy| $300​

    • Creating new Website pages $300 (per page)

​

SOCIAL MEDIA CLEANUP

  • Cleaning up the outer phase of these Social Media Platforms: FACEBOOK | YOUTUBE | LINKEDiN 

    • Creating Banners to represent | $150​

​​

SUBTOTAL:

  • $3,825 :

  1. [$175 | CONSULTATIONS]

  2. [$950 | TARGETED WRITTEN & VIDEO ADS]  

  3. [$1,600 | FILMING | EDITING 20+ MIN VIDEO | ONE 2-5 MIN SHORT] |  

  4. [$75 CREATING LOGO]  

  5. [$300 CLEANING UP WEB PAGE

  6. [$300 CREATING 1 WEBSITE PAGE]

  7. [$300 CLEANING UP SOCIAL MEDIA PLATFORMS: FACEBOOK & LINKEDiN]

  8. [$150 CREATING BANNERS]​​

  • Price adjustments will be made if other platforms are added for cleaning up​

​

  • $4,550 :

  1. [$175 | CONSULTATIONS]

  2. [$950 | TARGETED WRITTEN & VIDEO ADS]

  3. [$2,000 | FILMING | EDITING 20+ MIN VIDEO | THREE 2-5 MIN SHORT] 

  4. [$75 CREATING LOGO]

  5. [$300 CLEANING UP WEB PAGE

  6. [$600 CREATING 2 WEBSITE PAGE]

  7. [$300 CLEANING UP SOCIAL MEDIA PLATFORMS: FACEBOOK & LINKEDiN]

  8. [$150 CREATING BANNERS]

  • Price adjustments will be made if other platforms are added for cleaning up

​

  • $5,250 :

  1. [$175 | CONSULTATIONS]

  2. [$950 | TARGETED WRITTEN & VIDEO ADS]

  3. [$2,400 | FILMING | EDITING 20+ MIN VIDEO | FIVE 2-5 MIN SHORT] 

  4. [$75 CREATING LOGO]

  5. [$300 CLEANING UP WEB PAGE

  6. [$900 CREATING 3 WEBSITE PAGE]

  7. [$300 CLEANING UP SOCIAL MEDIA PLATFORMS: FACEBOOK & LINKEDiN]

  8. [$150 CREATING BANNERS]

  • Price adjustments will be made if other platforms are added for cleaning up

​

PROJECT TIMELINE

EVERY 30 DAYS, A PAYMENT IS DUE FOR SOCIAL MEDIA MARKETING

MAY
XX

MAY
XX

FILMING | EDITING SOCIAL MEDIA VIDEOS REQUIRE A 50% DOWN PAYMENT

ONCE VIDEOS ARE COMPLETED, THE REMAINING BALANCE IS DUE

MAY
XX

Upon reviewing the proposal, let's grab another phone call so that we can iron out some exact dates that you'd like to start the filming process. 

SOCIAL MEDIA ICON ROW [2]_edited.png

LINKEDIN PROGRAM (OPTIONAL)

We would like to suggest our LinkedIn Outreach Social Media Marketing Program which will help get Dr. Dulaney more speaking opportunities.

​

Here's what our program includes:

​​

  • LinkedIn Profile Optimized

  • New Professional Branded Social  Covers

  • Dedicated Account Manager

  • Dedicated Hyper Lead Generation Expert

  • Hyper Engagement to your Social Media Content

  • Hyper Engagement to your Connections

  • 100 Targeted Connections Every Week

  • Personalized Messages to Prospects

  • Outreach Messages Professional Drafted

  • Reply to all Messages

  • Campaign Setup & Execution

  • Prospects Need to be Title Driven (i.e. President, CEO or Other Title)

  • No Setup Fee

  • Month to Month Program

  • Quarterly Analytics Delivery

  • Weekly Proof of Performance

  • Consistent Strategy Zoom Calls with our Team

    •  3-months min sign up for the algorithm to kick in and the connection request to convert for better performance.

  • $875 PER MONTH

​

100% Done-For-You | Our job is to increase your productivity and return on investment while generating qualified leads.

We at Stories to Savor are excited about the opportunity to work with Dr. Kim Dulaney on her new book "This & That: An Open Letter to R. Kelly." Our comprehensive promotional services include a 20-minute plus video interview with Dr. Dulaney, creation of short videos from the extended version, Targeted Written & Video 30 - 45 second Ads, logo, web design - cleaning up current page and creating additional pages, and social media clean up. The video interview will provide an in-depth look at the book and Dr. Dulaney's personal connection to the topic. The short videos will highlight key points of the interview to generate excitement and interest in the book.

​

The Targeted Written and Video ADs will be created. This Ad will be ran by Dr. Kim Dulaney during pre-sale week.

​

Additionally, we offer a range of optional services, including Growth Plan for Facebook, Promotional and Marketing Videos, and our LinkedIn Program, which can be added to the package if desired. These additional services can help to further increase exposure for the book and generate more sales.

​

We're honored to be a part of bringing Dr. Dulaney's powerful message to a wider audience and encourage everyone to join us in sharing her important book. Once we have your approval, we will have an Acceptance of Project email sent for signing with the final total amount. The Acceptance Project will have:

​

YOUR NAME | PROJECT DUE DATE | STATEMENT DATE | TOTAL COST AMOUNT |POSITION | SIGN & DATE

​

Thank you for considering Stories to Savor for your Targeted Written AD & Targeted Video Content, Video Production, & Social Media Marketing needs.

Please take the time to review the survey link below.

 

https://docs.google.com/forms/d/e/1FAIpQLSdyNzdQj3s4FZZl3fPmlDtsp9xbWQ3PGm_Umk0t0tszJgL0-g/viewform?usp=sf_link 

​

We look forward to hearing from you soon and working together to create outstanding social media presence and awareness you and your audience deserves.

_edited.png
bottom of page