OUR STORY
Hey! So Glad You're Here.
Derik Hines is a creative entrepreneur who is deeply passionate about the media industry. With a talent for filming and editing, he founded Stories to Savor (STS) in 2017 after being inspired by his work with Oprah Winfrey. STS is a one-stop-shop for small businesses looking to elevate their digital presence through high-quality video content, social media marketing, and web design. Derik and his team bring a unique perspective to every project, crafting custom content that tells each client's story in a visually stunning and engaging way. With his exceptional skills and dedication to his craft, Derik Hines is making waves in the media industry and helping small businesses thrive.
The Media Rescue Unit
At STS, we understand the importance of video content for small and local businesses. That's why we're here as your "media rescue unit" - providing assistance for companies looking to grow. We believe that you deserve to raise awareness for your product or establishment and your customers deserve a way to stay connected with your current and future endeavors.
In addition to video content creation, we also offer Social Media Marketing services for your business. Social Media is an essential element for business growth as it provides online exposure to a larger audience. By leveraging social media, you can scale your business and reach more people who relate to what your company is all about. Let us help you put your business in front of the right audience and take it to the next level.
OVERVIEW & GOALS
INDE TV is a vibrant production company that has carved a niche in the entertainment sector, crafting compelling visual stories that resonate with audiences of all demographics. As modern digital dynamics pivot towards the omnipresent influence of social media, there's a need to strategically harness these platforms, ensuring that the richness of INDE TV's storytelling permeates beyond traditional channels. 'Stories to Savor' is geared to undertake this crucial role, piloting INDE TV's social media journey to new heights.
GOALS:
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Brand Visibility and Engagement: Amplify INDE TV's online presence by maintaining a consistent 5-day per week posting schedule on both Facebook and Instagram, ensuring that the content is both engaging and reflective of the brand's ethos.
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Audience Growth: Through our Growth Ads, aim to achieve an increase in followers on both platforms within the first quarter, setting the stage for continuous, sustainable growth.
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Content Diversification: Develop a rich mix of content that encompasses behind-the-scenes glimpses, trailers, interviews, and interactive posts, ensuring a holistic engagement with fans that Inde TV provides.
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Increase Website Traffic: Leverage social media platforms to drive traffic to INDE TV's official website, boosting the views on trailers and other content in the first quarter.
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Lead Generation for Future Productions: Use strategic ad placements and CTA buttons to engage potential story writers and collaborators, ensuring a continuous stream of fresh content provided by INDE TV.
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Promote Upcoming Releases: Prioritize the promotion of upcoming projects, ensuring that anticipation and buzz are generated well ahead of release date.
At Stories to Savor, we are committed to transforming your social media platforms into a compelling and captivating asset for your Independent Network TV Production company. We are here to put a focus for you to leave a lasting impact on your audience, future clients, and unlock new horizons of success for your business to thrive in the social media world.
SCOPE OF SERVICES
Stories to Savor' is set to spearhead a comprehensive social media strategy for INDE TV, designed to showcase its film, documentary, and biography production capabilities. We will manage regular content creation and curation across Facebook and Instagram, supported by targeted Growth Ads to enhance audience reach.
The Journey | The Process | The Timeframe
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Weeks 1-2: Kick-off & Planning: During these initial weeks, 'Stories to Savor' will conduct a thorough assessment of INDE TV's current social media presence, understand its unique brand attributes, and develop a comprehensive social media strategy. This phase includes the creation of an editorial calendar, outlining content ideas for the next three months.
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Weeks 3-4: Content Creation & Approval: Post the planning phase, our team will focus on creating engaging posts, trailers, behind-the-scenes features, and more. All content will be submitted to INDE TV for review and approval before posting.
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Weeks 5-8: Implementation & Launch: During this phase, 'Stories to Savor' will begin posting approved content on Facebook and Instagram as per the scheduled plan. We will also launch the Growth Ads, targeting potential viewers and collaborators.
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Weeks 9-12: Monitoring & Adjustments: Our team will closely monitor the performance of all posts and ads, using analytics to gauge reach, engagement, and effectiveness. Insights derived will be used to make necessary adjustments to the strategy, ensuring maximum impact.
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Week 13 onwards: Ongoing Management & Review: 'Stories to Savor' will continue to manage INDE TV's social media platforms, create fresh content, engage with followers, and drive the growth strategy. Bi-weekly reports will be provided to INDE TV, with a comprehensive quarterly review to assess the success of the strategy and set plans for the next quarter.
Please note that this is a high-level plan, and the timeframe might slightly adjust based on feedback, approval times, and unforeseen circumstances. We are committed to delivering top-notch service and aim to create a robust online presence for INDE TV.
PROJECT BUDGET BREAKDOWN
Consultation: This step involves an initial consultation to discuss Inde TV goals and objectives, target audience, and current marketing efforts. The cost for this step is $175 .
PACKAGE #1 | (Social Media Marketing is paid monthly - $800) | Total Cost: $1,600
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SOCIAL MEDIA 5-DAYS A WEEK POSTING
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Posting on Facebook & Instagram
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Content Calendar each week
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New Ad cover design for your business needs
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Vetted credible articles & other content tailored to match your business
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Call to Action post included
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GROWTH AD's
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Increasing your following
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Ad Spend
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FILMING|EDITING
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1 Day Shoot (4hrs)
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Behind-the-scenes footage (no major graphics)
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5 BTS clips
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PACKAGE #2 | (Social Media Marketing is paid monthly - $1400) | Total Cost: $3,600
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SOCIAL MEDIA 5-DAYS A WEEK POSTING
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Posting on Facebook & Instagram
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Content Calendar each week
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New Ad cover design for your business needs
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Vetted credible articles & other content tailored to match your business
-
Call to Action post included
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GROWTH AD's
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Increasing your following
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Ad Spend
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TARGETED FACEBOOK ADS
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Setting up your Facebook Campaign (pay once | $550)
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Remarketing ADs
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Call to Action (CTA) ADs
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FILMING|EDITING
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2 Day Shoot (4hrs)
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Behind-the-scenes footage (no major graphics)
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5 BTS clips per shoot
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PACKAGE #3 | (Social Media Marketing is paid monthly - $2900) | Total Cost: $16,300
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SOCIAL MEDIA 5-DAYS A WEEK POSTING
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Posting on Facebook & Instagram
-
Content Calendar each week
-
New Ad cover design for your business needs
-
Vetted credible articles & other content tailored to match your business
-
Call to Action post included
-
-
GROWTH AD's
-
Increasing your following
-
Ad Spend
-
-
TARGETED FACEBOOK ADS
-
Setting up your Facebook Campaign (pay once | $550)
-
Remarketing ADs
-
Call to Action (CTA) ADs
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YOUTUBE
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Real-time Analytics
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Real Hyper Engagement from real humans
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Hyper Growth of videos views and subscribers
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Requires a 6 month minimum commitment and does require a 30 day written notice to cancel
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FILMING|EDITING
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8 Days a month (4hrs)
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40 bts clips | Behind-the-scenes footage | Behind-the-scenes footage while editing
- 16 Vlogs a month
- Updates on what's going on with Inde TV
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SUGGESTIONS:
Feedback Loop: Create channels for audience feedback on the content, facilitating a two-way communication flow. This ensures that INDE TV stays attuned to its audience preferences and feedback.
Strengthen Community Engagement: Launch monthly interactive campaigns, quizzes, or polls that encourage participation, fostering a tight-knit digital community around the brand.
PROJECT TIMELINE
The overall time frame for production and social media marketing can range from 3 to 6 weeks, depending on the complexity, availability of resources, and client collaboration. We do require a 50% down payment before the start of the filming process. The remaining balance would be due when the project is complete. Social Media payment is due in full before process starts. Every 30 days thereafter a payment is due.
Stories to Savor is committed to maintaining clear communication, meeting project milestones, and ensuring the highest quality production to create impactful products for Inde TV.
Upon reviewing the proposal, lets grab another phone call so that we can iron out some exact dates that you'd like to start the filming process.
Stories to Savor is excited about the opportunity to collaborate with Inde TV, bringing a fresh, dynamic approach to your social media strategy. We understand the distinctive appeal of your work and are eager to convey it through engaging digital narratives. This comprehensive plan, designed to increase your brand visibility, audience engagement, and digital growth, is not just about statistics or trends but about fostering a genuine, thriving community around the art that Inde TV creates.
Once we have your approval, we will have an Acceptance of Project email sent for signing with the final total amount. The Acceptance Project will have:
YOUR NAME | PROJECT DUE DATE | STATEMENT DATE | TOTAL COST AMOUNT | POSITION | SIGN & DATE
As we navigate through this digital journey, we commit to not just achieving the goals set but going beyond, setting new benchmarks in social media engagement for independent network TV production companies. Let's create compelling stories online, resonating with audiences worldwide, one post at a time. We look forward to beginning this rewarding journey with Inde TV.