THE IMPORTANCE OF VIDEO FOR YOU AND YOUR BUSINESS

Video these days almost serves as the HEART OF YOUR BUSINESS.



Why the HEART of your BUSINESS needs VIDEO

The main reasons you as a person are alive is because your heart still functions inside of you. So what if I told you that in this era video has now become the HEART-OF-YOUR-BUSINESS? Would you consider adding VIDEO to the body of your company?


Here are 5 reasons why you should:

POINTS TO REMEMBER:

  1. ADDING VIDEO TO MARKETING IS KING

  2. VISUALS DELIVER THE MESSAGE ON WHAT YOUR BUSINESS IS ABOUT

  3. MOBILE DEVICES ARE USED FOR MORE THAN JUST CALLING A FRIEND

  4. INCREASING CONVERSATION

  5. WHAT WE SEE ADDS MORE VALUE TO WHAT WE SAY

ADDING VIDEO TO MARKETING IS KING:

Video helps increase sales. Let me put this into perspective for you. Video gives more opportunity to show what your business is all about. If you're a restaurant owner, being able to give your customers a vision of what types of food you serve adds so much value to your menu. Real Estate Owners and Brokers, we can talk numbers on how much a property is worth, however showing the buyer what they are getting for their buck influences their mind and the desire to purchase. And there is so much more. You owe it to yourself to invest in your business by adding video that tells the story about your establishment.


MOTION VISUALS DELIVER THE MESSAGE ON WHAT YOUR BUSINESS IS ABOUT


If I can see it (the product), then I'll be more prone to purchase it. I love telling this quick story about an Italian Beef Sandwich. I usually give this example to my students when I am talking about "B-Roll", but in this case, I really want to paint the picture and give you that sense of urgency as to why me talking about this delicious Italian Beef sandwich with hot and sweet peppers, mozzarella cheese and slightly dipped, won't hold as much value as me literally showing you this sandwich and zooming in to a "Close up" of me taking a mouth-watering bite while the anjou drips from the end of the bread. If I can create a vision and then show you, chances are you'll take the "bite" and we're in business. Get started with me, and I'll provide the visual sandwich - carnivore or vegan, let's eat up the competition by creating video for your business.


MOBILE MARKETING STATS FOR 2020-21


1. 76% of people shop on their smartphones (SUPPORT)

2. 90% of people have made a purchase on their smartphone (SUPPORT)

3. More than 50% of Internet traffic comes from mobile devices (SUPPORT)

4. 50% of mobile searches are for local search results (SUPPORT)

5. More than 40% of online transactions happen on mobile devices (SUPPORT)

6. 61% of people are less likely to engage with a company that has a bad mobile site (SUPPORT)

7. 61% of consumers say they're more than likely to buy from sites that are mobile optimized friendly (SUPPORT)

8. The average mobile session is 40 minutes (SUPPORT)


INCREASE CONVERSATION

"SAY WUHHHHHH!!! DID YOU SEE THAT? I'VE GOT TO SEE THAT AGAIN!" These are just a few of many comments and phrases made after watching any sort of video content. Small Businesses, this is what you want your audience to say.


Listen!!! We believe the value of your product is important, however what would it look like if you added another important and crucial component to your arsenal in VIDEO? When people use their voice to talk about about how AMAZING your establishment is and are able to do so because they saw video content of your products, you become a CHAMPION. Stories to Savor can help you get to that next level.


WHAT WE SEE ADDS MORE VALUE TO WHAT WE SAY


Have you ever been in confrontation where it's been a "he-say, she -say", type of convo? The winner usually goes to the first person who presents the issue. Well, if you had video to go along with the situation, it becomes a GAME-CHANGER and again, VIDEO trumps verbiage almost all the time. Plus, VIDEO can be a great teammate to what we have to say about our company; our product.


AT THE END OF THE DAY



Owning your own business brings/creates the ultimate freedom. YES, it takes time and work to maintain what you've established, yet it's very rewarding when you see the consistency of its SUCCESS. VIDEO brings an element that the majority of us/ your customers and audience wants and needs to see and have. Video is the element that tells your story... from the inside out.


We know what it takes to create content tailored for your business. When we create your content, it's geared to position you as the expert each and every time.


SO WHAT ARE YOU WAITING FOR!!!


We'll see you soon!











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